Inceptly|Inceptly internal dashboard · Advertorial Intelligence

HiRelief, Koriderm, Smooche: the advertorial playbook

How three DTC brands use editorial advertorials to sell, and how much of their paid traffic goes to them. Live Meta and YouTube ads as of November 11, 2026.

0
Live Meta ads
0
Advertorial ads
0
Unique advertorials
0
YouTube ads

The three brands

Click a card to filter the ad viewer and the advertorial grid.

October 2026 site traffic (SimilarWeb)

Monthly visits for the brand's main domain. Advertorials live on subpaths of the same domain, so this traffic absorbs the advertorial clicks too.

What they do and how it shows up in the ads

Live advertorial landing pages

Every editorial page these brands run paid traffic to. Click a screenshot for the full page (mobile and desktop), "Visit live" to open the page, or "Filter ads" to see the ads pointing at it.

Who runs the ads

Every Facebook page these ads run from. Most advertorial volume comes from publisher and persona pages, not the brand's own page. Click a page to filter the ad viewer.

Live ad creative

Default sort: longest-running first (older ads are the ones they've committed budget to). Default view: ads pointing at an advertorial.

0 ads reset

YouTube ads

VidTao data for HiRelief and Smooche (Koriderm isn't in VidTao). Click a column to sort, click a row to watch.

AdBrandLands on Length30d spendLifetime spendPublished

Inceptly internal dashboard

Built by Inceptly from live Meta Ad Library, VidTao and SimilarWeb data. For internal review and discussion, not for public distribution.

inceptly.com